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Market Research
3 weeks ago
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A business is successful if it is able to understand customer needs, offer solutions, and remain profitable. For a business to achieve this balance, it needs continuous market research. Businesses often dismiss the important aspect of market research when developing plans and strategies.
Blog
Market Research
1 month ago
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71
Gone are the days when marketers prepared marketing campaigns for untargeted masses. The digital age has widened the spectrum that now allows data-driven approach in terms of marketing. According to Forbes Insights, companies that use data-driven marketing are 55% more successful.